Know the purpose of your bets when you bet.
Are you betting in hopes of getting called?
Are you betting in hopes of bluffing a better hand out?
Are you betting to simplify the situation?
A PLAN FOR YOUR BETS
Have a plan when you are betting so you are prepared for all of your opponent’s reactions.
This is basic game theory, but as we dive deeper into finer aspects of betting, always remember to know why you are betting.
Basically, almost all of your bets will be either a value bet or a bluff. This means that your bet is either designed to get called and make you money, or bluff a better hand out so you can win the pot.
“All you need is the plan, the road map, and the courage to press on to your destination.”
Value bet when you believe you have the best hand.
It’s hard to make good hands in Texas Hold’em, so get as much value you can out of them by betting.
By betting for value with your good hands, you will also charge opponents who have draws to see extra cards.
When you don’t have a good hand or you think you are beat, you can always try to represent a good hand by bluffing and win the pot that way.
It is smart to bluff more often when you are in position and your opponent checks to you, showing weakness.
Bluff more on dry boards as opposed to wet boards.
Bluff more after the flop when you raise into the pot pre-flop. This tells a story of strength, and if your opponent misses the flop he will often have to fold this aggression.